The Adobe Solutions Director is the strategic leader and subject matter expert for Adobe Experience Cloud solutions at Rightpoint. You will craft innovative, multi-solution proposals that demonstrate how Adobe’s platform and AI capabilities can drive transformative business outcomes for our clients. You’ll align Adobe solutions with client needs in Marketing, Digital Commerce, and Customer Experience, accelerating content supply chains, personalizing customer journeys, and delivering ROI-backed value. You will also guide our internal teams and partner closely with Adobe to define and advance Rightpoint’s go-to-market strategy. Success in this role is measured by growth in Adobe-related pipeline and wins, the quality of solution strategies delivered, and the enablement of teams to execute those solutions for high client satisfaction.
Responsibilities
- Solution Development & Sales Enablement
- Solution Strategy & Value Articulation: Collaborate with clients’ executives (CMO, CTO, CDO) and Rightpoint/Adobe sales teams to understand business goals and pain points. Define tailored Adobe Experience Cloud solutions that address these goals – for example, improving content velocity, increasing campaign conversion, or enabling omnichannel personalization. Translate technical capabilities into executive-friendly value stories, clearly outlining how the proposed solution will increase revenue, reduce costs, or enhance customer/employee experience. Develop strategic roadmaps and vision decks that align Adobe technology with the client’s long-term business objectives, using benchmarks and KPIs to substantiate the impact.
- AI-Enabled Solution Design: Infuse AI and automation into all solution proposals. Leverage Adobe’s AI and emerging tools like Adobe Firefly for generative content to demonstrate cutting-edge innovation. Advise clients on how AI can automate content workflows, personalize experiences in real-time, and provide predictive insights. Identify opportunities to integrate generative AI, machine learning, or analytics that will differentiate Rightpoint’s solutions. Ensure you stay current on AI trends in digital marketing and can speak to “AI-powered content supply chain” improvements.
- Pre-Sales Enablement & Proposal Leadership: Act as the lead solution architect in the sales cycle for Adobe-focused opportunities. Work with account executives to qualify opportunities, then drive the solutioning process: facilitating discovery workshops, crafting compelling proposals and RFP responses, building demo narratives, and scoping the effort. Produce high-impact presentations and product demos that are customized to each client’s industry and priorities – for instance, demonstrating an AEM Sites solution in context of the client’s customer journey. Ensure all proposals are feasible (scope, timeline, budget) by coordinating with engineering teams to validate implementation approaches and effort estimates. Your goal is to increase win rate by delivering proposals that are both creative and credible.
- Client Advisory & Workshops: Frequently engage with clients in an advisory capacity. Lead vision workshops, content strategy assessments, or solution envisioning sessions that help clients shape their roadmap. Provide consultative guidance that positions Rightpoint as a trusted advisor—listening to client challenges and co-creating future state solutions, not just “selling a product.”
- Go-to-Market & Thought Leadership Understanding of Adobe’s AI Roadmap: Stay up to date on Adobe’s AI offerings and weave them into proposals. You should be capable of envisioning AI use cases within Adobe implementations. Thought leader both internally and externally for Adobe solutions. Contribute to Rightpoint’s Adobe GTM strategy with specific focus on AI in the Content Supply Chain. Create and publish content that showcases Rightpoint’s expertise: author whitepapers.
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